When
you think about the tourism industry there should be one starting
point. That is the total amount of money that the average person spends
when visiting a tourist or meeting destination. In Charleston it's
$224 for visitors only. This information is straightforward and easily
monitored and most importantly easy to predict. There are two basic
categories of travel in most markets, tourist (80%) and meeting groups
(20%) Tourist are considered as individuals that plan their own trip
and visit by car, basically the general public Groups are easily found,
most are looking for help and it is easy to monitor the results of
direct marketing. Groups are very difficult to nurture and harvest
because they too, are aware of their power.
Ask yourself if you could sell your product to 10 people one at a
time or one at time, which would you prefer? To maximize group sales
you must first understand the group planners needs. Group planners
are hit on from every angle, that is nothing new! What is new is the
use of the internet as a travel planning tool and with this tool hoteliers
are in a position to capture a higher percentage of the daily travelers
spending. That is what Welcome Centers does - it delivers a higher
percentage of the average hotels guests spending to the hotel that
uses Welcome Centers in it prepackaged programs.
We
offer a very generous commission plan as well as full training and
support. To learn more about a sales position, please complete and
submit the form below: